Ad Spend Limit Reached: What Happens
What happens when a change would cross a Zinn® Ads spend ceiling: the change is refused, your campaigns keep running, and how to raise the ceiling.
Short answer
When a change would take an account past its daily or monthly spend ceiling, Zinn® Ads refuses it and shows Stopped by a safety limit. Your campaigns keep running on their current budgets; only that change is not made.
Why it happens
A ceiling limits the changes Zinn® Ads makes, not the network's own spending within the budgets in your account.
What to do
- Read the change's reason under Changes.
- Raise the ceiling in Autopilot settings if you want the change, or leave it.
- Managed ad spend counts ceilings, so a higher ceiling may need a bigger plan or Extra spend.
Related pages: Spend limits and kill switch
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