The Click Shield Flagged a Real Visitor
The Zinn® Ads click-fraud shield flagged a real visitor? Why it can happen, why a converting click is never flagged, and how to undo an exclusion.
Short answer
A click that converted is never flagged, and nothing is excluded in Google Ads until you approve it, unless Exclusions is set to Automatic. Add your conversion pages so a click followed by one is never flagged, and undo any exclusion.
Why it happens
Some real visitors look like bots: an office VPN, a browser in a data centre or a very quick bounce. That is why each click shows its reasons, not only a verdict.
What to do
- In Click-fraud shield, open Scored clicks and read the click's reasons.
- Add your conversion pages, such as /thank-you, under Conversion pages in the shield's settings.
- Reject the exclusion under Needs you, or undo it under Changes.
- To stop exclusions altogether, untick Propose exclusions to Google.
Related pages: Click fraud protection
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Host with Zinn Digital® and the click shield is free
On our hosting the click-fraud shield runs on the server, with nothing to install and nothing to pay.